As a business owner, you want your website to make an impact on your web visitors and convert them sooner or later. It helps to be aware of certain classic characteristics of your visitors, which can help you deliver an experience that meets their needs.
So whether you already have a website or are looking to hire a Warrington website design company, this handy list of common characteristics of web users can be really useful.
They’re Distracted
When visitors are greeted by video, flash, pop ups and any other distractions, they might get frustrated, exhausted and end up losing focus. Make sure your Warrington website design company delivers a website that’s simple, to the point and sans any visual distractions.
They’re Impatient
When someone lands on your website, they do not want to wait long. They want to find the information they’re after quickly. Be sure to present your content such that your visitors can understand easily and navigate quickly.
They Like Routine
Website agencies base their web design decisions on things that they know will work. It is not necessarily about stunning visuals always. You may feel that a hidden navigation menu may create good space for your full screen video. However, it may leave your visitors frustrated if they don’t understand the navigation.
When you want to design a website for your business, avoid experimenting. Keep to things that have worked and perhaps keep more creative and crazy ideas for projects that allow for such experimenting.
They Like to be Delighted
Who doesn’t want to be delighed? When it comes to your prospective customers, delighting them with an awesome user experience can make a huge difference. Be creative and find ways to delight your web visitors. It could be high quality images, a fast loading website, or a fun animated video on the landing page.
At the end of the day, it’s about creating a website that meets your visitors’ needs. Give them what they’re looking for, and you are on your way to converting them. Talk to Blue Whale Media today for a stunning website that delivers results for your business.