"The worry is that global bruisers like Disney and Amazon aren't going to go down without a fight, and both have the financial clout to counterpunch pretty hard", said George Salmon, an analyst at Hargreaves Lansdown.
The streaming giant boasted revenue of $4.19bn in the closing quarter of 2018, narrowly missing Wall Street's projected $4.21bn. Theory: As competition heats up in the streaming space, Netflix may feel like it needs to disclose more numbers like this since agents, actors, directors and the like increasingly want them and it will help Netflix keep securing the content deals it needs to fend off the insurgent competition.
Netflix shares have fallen as spending at the leading streaming television service weighed on quarterly revenue that fell slightly short of expectations.
"I think about it really as us winning time away, entertainment time, from other activities", Reed Hastings, Netflix's CEO, said in the interview. The forecast for current-quarter sales also missed estimates.
It should be noted that using news footage of civil unrest, violence, and tragedy is very common in films, even when it's used somewhat deceptively - standing in for a fictional event - as in the case of Bird Box.
Netflix will also be boosting prices of some other subscription plans and will apply those rates to Latin America and Caribbean countries where it bills customers in USA dollars.
He said: "There have been a few false starts on interactive storytelling in the last couple of decades".
Netflix (NFLX) said Thursday that it added almost nine million new paying subscribers during the final three months of 2018, beating its own expectations of 7.6 million new subscribers. To give you some sense that's over five hours of content that's produced for that episode for people to choose their own paths, and there's countless ways that they could go and end up with.
"It needs to recoup this by adding customers more quickly, increasing prices or taking on more debt".
"Our early investment in doing original content was betting there would come a day when studios and networks might opt not to license their content in favor of launching their own services", Sarandos said. The company said sales will be US$4.49 billion, compared with analysts' projections of US$4.6 billion.
Despite the shaky stock reaction, Raymond James analyst Justin Patterson sees more positives than negatives.