The FDA told five major e-cigarette manufacturers Wednesday to come up with ways to address youth use in 60 days or the agency could require them to stop selling flavored products that appeal to children.
As a result of these law violations, and the epidemic proportions to today's American youth, the FDA Commissioner, Dr. Scott Gottlieb, said that the agency is taking new and significant steps to address this challenge.
The Food and Drug Administration (FDA) declared teen e-cigarette use an epidemic today, threatening to slap manufacturers including Juul with crushing fines if they don't present plans to curb sales to minors. But they say that this move like this could backfire because, you know, adults who are - use e-cigarettes are using them to quit smoking tobacco cigarettes, which are really unsafe.
Under Wednesday's announcement, the five largest e-cigarette manufacturers will have 60 days to produce plans to stop underage use of their products. "We're seriously considering a policy change that would lead to the immediate removal of these flavored products from the market", Gottlieb said in a speech at FDA headquarters.
In 2017, Minnesota high-school tobacco use spiked to 26 percent with e-cigarette use by those in that age range increasing by 50 percent in the last three years, the health department said in a Wednesday, Sept. 12, news release.
There is no industry-wide data to show how many customers vaping companies steal from tobacco, but a survey of 19,000 Juul users, conducted by the company and detailed in a Piper Jaffray note, said that about 62 percent were smokers when starting to use Juul.
The appeal of e-cigarettes is that users are said to inhale far fewer toxins than cigarette smokers.
"I've been warning the e-cigarette industry for more than a year that they needed to do much more to stem the youth trends", Gottlieb said. "Don't get hacked", one PSA said.
'Have to high-tail extra'Whereas applauding the FDA for this day's actions, some said the agency may perchance perchance simply level-headed amplify its efforts to defend the nation's formative years from the hazards of vaping. The premise of such threats is that the interests of adults who might want to switch from smoking to a far less hazardous form of nicotine consumption should be sacrificed for the sake of curtailing e-cigarette use by minors, which is already illegal. Juul isn't one of them, but the company's website claims they're working on it. Blu does offer nicotine-free juice and actually suggests it to people who just want flavors. "And if they are under 18 or they don't have their ID, they have to immediately leave the store", says Allison Vandeveld, Director of Operations at Vapin USA. In the largest coordinated enforcement effort in the agency's history, it is cracking down on how the products are sold to young people across the United States.
Since the surge in teen use of the products began, the FDA and Juul have battled over the products consistently.
But the FDA said it is also investigating whether e-cigarette manufacturers have introduced new products after August 8, 2016, without premarket authorization.
Juul Labs said it would work with the FDA and is committed to preventing underage use of its product.
The agency issued more than 1,300 warning letters and fines to convenience stores, gas stations and other stores over the summer for selling e-cigarettes to minors, Gottlieb says.
Rapidly after the open, the FDA cracked down on e-liquids marketed to resemble child-reliable meals fancy juice containers, candy and cookies.
HHS Secretary Alex Azar on Hurricane Florence and the FDA considering a ban of all flavored e-cigarettes.
The agency said it allowed the extra time to strike an appropriate balance between regulation and encouraging the development of innovative tobacco products that may help older smokers quit.