YouTube has never disclosed how many people subscribe to YouTube Music (or YouTube Red, for that matter), but its subscription music service has largely existed in the shadow of Spotify, the biggest streaming music service with 75 million paying members, and Apple Music, with its closest competitor with 40 million paid subscribers. YouTube Music will cost $9.99 a month, and - this is a surprise given past speculation - the new service will still sit alongside Google Play Music for now, rather than replacing it. It costs $11.99 for new customers and includes YouTube Music Premium. With the video network taking the lead on the new joint offering, a revamped YouTube Music is launching today. There will be other "bells and whistles", but there's no word on what those might be just yet.
This new music streaming service is set to launch 22 May, with the US, Australia, New Zealand, Mexico and South Korea getting the platform first and other countries, including the United Kingdom, set to get it in the "coming weeks".
But that's not all.
YouTube plans to charge $2 more for its premium service, as it includes YouTube Music service along with its original shows.
What do you think of these changes? It's basically all of the music you find on YouTube, with videos and everything, better put together than the current YouTube Music. As for what networks will be included in the service here, we'll have to wait and find out.
A reimagined mobile app and brand new desktop player that are designed for music.
But like the recently revamped Google News, YouTube Music will offer personalized playlists based on data that Google/YouTube already has on you, with a pinch of AI, of course. At the airport? We'll recommend something relaxing before the flight. While artists get paid for their videos through advertising on Youtube, many music studios have complained about how the current situation greatly benefits YouTube over the original artists. You're right, but Google wants you to forget about that. YouTube Premium will continue to provide an ad-free experience, background play, and downloads across the millions of videos on YouTube.
"YouTube Premium includes ad-free, background and offline across all of YouTube, as well as access to all YouTube Originals including Cobra Kai, Step Up: High Water and Youth & Consequences", YouTube said.
YouTube Music begins rolling out next Tuesday in the United States, Mexico, South Korea, Australia, and New Zealand.
"And if you use Google Play Music, nothing will change - you'll still be able to access all of your purchased music, uploads, and playlists in Google Play Music just like always", said Google.
To sign-up to be notified of the launch, hit up this link.