The idea is that people everywhere can converse with each other (and with celebrities) about shared interests. "We spotlight the voices of fans, press, influencers and artists-every side of the conversation-at the speed of Twitter". It features Chance the Rapper as he sends out a tweet asking for song requests.
One of the main arguments in favor of social-networking companies is that they're poised to grow by taking TV ad dollars.
Toward the end of the ad, 75-year-old Crosby also tells Chance, "I could up your game", causing both the rapper and rocker to smile before Chance rides a bike onstage to perform. Plenty reply, including the legendary David Crosby, who says: "How about any song with real instruments?". Twitter explained the campaign in a blog post.
Twitter revealed a new commercial, and shared it on their own platform.
Crosby's appearance in the clip was a cheeky nod to a message he wrote on Twitter in 2015, stating, "Rap isn't music".